2023 Bronco

Meet the 2023 Ford Bronco

We’re doing something different with how we build the Bronco™ SUV. We have designed each Bronco series around different types of adventure. Choose the series that fits you and your adventures best, then customize it even more with over 200 Ford accessories to truly make it your own.

Get Your Bronco Now

$43,199

Starting MSRP

11.7/10.7

(City/Hwy)

Seating For

5

275

Horsepower

Specifications for Base Model

Discover The Many Ways To Make Your Own Path

We’re doing something different with how we build the Bronco™ SUV. We have designed each Bronco series around different types of adventure. Choose the series that fits you and your adventures best, then customize it even more with over 200 Ford accessories to truly make it your own.

U.S. preproduction computer-generated image with optional equipment shown.

The Bronco Legend Forges Ahead

Ready for any outdoor adventure with innovative design, advanced technology, durability and advanced off-road capability.

Pre-Production Model Shown.

Follow Your Own Path

Journey into the great outdoors with thrilling power, trail-blazing capability and advanced tech. Bronco® is engineered to carry true adventure seekers to the untamed outdoors.

Always consult the Owner’s Manual before off-road driving, know your terrain and trail difficulty, and use appropriate safety gear. Ford is committed to the preservation of the environment and treading lightly. Shown with optional equipment and available Ford Accessories.
U.S. Model Shown

G.O.A.T. Modes™ Goes Over Any Type of Terrain

The Bronco™ SUV features the Terrain Management System™ with G.O.A.T. Modes™ to deliver tailored driving experiences through a suite of sophisticated electronic vehicle systems. Bronco has up to seven available G.O.A.T. Modes (Normal, Eco, Sport, Slippery, Mud/Ruts, Sand, Rock Crawl and Baja), depending on trim level, to tailor vehicle performance on various surfaces or conditions. These systems optimize steering, handling and powertrain response to allow a customer to operate the vehicle with confidence either on the road or off.

U.S. preproduction computer-generated image with optional equipment shown.

Ready for Almost Anything

From the Standard to Lux, the wide range of Ford Bronco interiors are all crafted to be rugged and refined. Using materials created for outdoor fun, it’s designed to be easy to clean and maintain.

U.S model shown.

Celebrating The 1966 Original

Ford Bronco introduces Heritage and Heritage Limited. Two new editions with the classic styling of the original and the high-tech performance of a modern trail tamer.

U.S. Models Shown. Bronco® Heritage Editions available early 2023. Limited availability. See dealer for availability. Always consult the owner’s manual before off-road driving, know your terrain and trail difficulty, and use appropriate safety gear. Ford is committed to the preservation of the environment and treading lightly.